In a world dominated by e-commerce giants, a new model is making waves: co-commerce. Asort, founded in 2011 by Roshan Singh Bisht, is India’s first co-commerce platform, revolutionizing how people shop, sell, and grow. With over 10 lakh A-Preneurs and a presence in 20+ states, Asort is building a community-driven ecosystem that empowers everyone from homemakers to young entrepreneurs. So, what exactly is co-commerce, and why is Asort leading the charge? Let’s find out.
What Is Co-Commerce?
Co-commerce is the evolution of e-commerce, blending collaboration with commerce. Unlike traditional online stores where you’re just a buyer, co-commerce invites you to be part of a community of sellers, makers, and influencers. Asort connects businesses with great products—like IFAZONE apparel or Earthy Scent ethnic wear—to communities that love them, ensuring products reach the right audience. It’s about working together to create a sustainable ecosystem where everyone thrives, from vendors to micro-entrepreneurs.
How Asort Makes Co-Commerce Work
Asort’s platform is designed to make co-commerce accessible. As an A-Preneur, you can:
- Sell Products: Buy fashion and lifestyle products at a discount and sell them for a profit. With 10+ private labels like Amiiga and Mr. Huffman, there’s something for every customer.
- Earn Through Referrals: Share product links with friends or on social media. When someone shops using your link, you earn Asort Points (2 AP = 1 INR), which add to your monthly income.
- Build a Community: Recruit others to join your team, earning commissions on their sales. This network-driven approach amplifies your earning potential.
Asort’s app, available on iOS and Android, makes it easy to shop, sell, and track earnings, with features like a dynamic dashboard and team analytics.
Empowering Micro-Entrepreneurs
Asort’s co-commerce model is a lifeline for micro-entrepreneurs, especially in Tier 2 and 3 cities. During the pandemic, Asort sold 7 lakh units and connected half a million partners, proving its resilience. The platform’s zero-investment model means you can start with minimal risk, while expert-led training sessions help you master skills like digital marketing. As Roshan Singh Bisht says, “Asort builds an ethical, ambition-focused environment to stretch dreams.” This focus on empowerment aligns with India’s Digital Bharat initiative, making Asort a catalyst for change.
Why Co-Commerce Matters
Co-commerce isn’t just about profit—it’s about purpose. By fostering collaboration, Asort creates opportunities for women, youth, and small business owners to contribute to India’s economy. With 30 crore micro-entrepreneurs expected to join the economy in the next five years, Asort is paving the way for a more inclusive future. Its 4.3/5 rating on AmbitionBox reflects the positive impact it has on its community.
Join the Co-Commerce Revolution
Asort’s co-commerce platform is your chance to be part of something bigger. Whether you’re selling Solasta shoes or sharing product links, you’re building a business and a community. Visit asort.com to explore co-commerce and start your A-Preneur journey today!